Alignment is defined as a position of agreement. Think of a car: When it’s not aligned, things are bound to go wrong. The same can be said for business.
Business alignment means that all elements of a business are organized and functioning at the highest level. It helps produce an energy within your leadership team that propels you from being good to being great.
Just like a car, it doesn’t take much for an organization to lose its alignment. It creeps up on you without any warning and slowly takes a firm hold on the organization, only to become the new normal. Competing agendas and personal ambitions can also take an organization the wrong way.
In my work as an executive coach, CEOs want to believe that their organization is fully aligned. But it’s generally not the case. There may be some alignment, but not the kind that’s taking the organization to new heights.